Aparupa has been created by Rupa Mitra and her main source of inspiration was her mother whose delightful excellence in needle work on various articles made a deep impression in the mind of the little girl " Rupa" and this, together with her natural acumen, helped her to dream of Aparupa.

Aparupa ia a Kolkata based boutique dealing in wears like Saree, Kurta, Shawl, Dopatta, Jacket, Ladies' Top, Blouse and also Cushion Cover, Hand Bag etc. from all parts in India in tradional ethnic design and all are handcrafted.

Aparupa believes in exclusivity and indivuduality and therefore the design of each product here is unique.

Aparupa believes in continued relationship and therefore careful watch on quality and price is constantly kept on each and every item here.

Aparupa keeps in mind the enviornmental aspect as well as the necessity to help the rural cottage industry and therefore no machine made item is handled here.

Aparupa enjoys excellent friendly relationship with existing customers built up during a period of more than 10 years and welcomes more to come, see and join.